Project Description

Big Group / Indespension

Sector
Manufacturing & Industrial
Retail

Discipline
Infographics

Big Group is a London-based marketing agency with expertise in performance marketing, customer experience and marketing technology enabling them to create cutting-edge ideas, immersive events and award-winning integrated campaigns.

Indespension was founded in 1968 and is a UK-wide trailer company selling a range of trailers for plants, cars, road maintenance and goods. They have more than 20 stores across the UK and Ireland, as well as hundreds of stockists promoting their Indespension branded products. Indespension currently holds the Royal Warrant for Trailer Manufacturers.

The infographic shows every World Rally Championship winner and their respective cars since the World Rally Championship were founded in 1977. Each illustration was created using historical photographs available and is accurate to the model chassis and sponsors from each winning year. The infographic was used on social media to increase engagement.