Project Description

BOOM Magazine


Brand Identity
Editorial Design

A high-end lifestyle magazine aimed at high-net-worth individuals. The magazine is published by Wardle Fray Media, formerly known as Morgan Fray Media, a full-service company with all relevant in-house media expertise and an extensive network of external partners available.

This was a new venture requiring creative services such as brand identity, page layouts, grid structures, typographic treatments, paper stock selections and print options. Once a final sample received the relevant approvals, the production of BOOM Magazine became an ongoing project.

Wardle Fray Media provided content but required a fully managed production process; including art direction, page layouts and print cycles. This process allowed for consistency and ensured the quality of the end product was aligned with the expectations of the audience.